Gatefold
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Stop posting. Start telling a story.

For people who post for themselves: early in your career and building a name, running your own business, or selling for a living.

Gatefold is your content planning partner.

Join the waitlist

Your month

Gatefold

Grid

OctOne story: How I got here

  1. Why I started
  2. The first hard lesson
  3. A question I get every week
  4. Behind the work, one real day
  5. A small win this month
  6. What's next for me
HomeIdeasGridMore

Which one is you?

Pick one to see how Gatefold works for you.

You have plenty of ideas. What's missing is a plan.

  • Your ideas are everywhere.

    Young woman writing in a notebook beside her laptop at a desk

    Notes, screenshots, saved posts, half a thought from Tuesday.

  • Every post starts from a blank page.

    Woman working on a laptop at her desk, focused

    So you put it off, or post whatever comes to mind.

  • Your month has gaps.

    Hands writing in a planner on a desk next to phones

    A few posts in a burst, then nothing. None of them connect.

Gatefold gathers your ideas in one place, shows you which ones fit your brand, and lays them out across the month, so every post builds on the last instead of starting from scratch.

You bring the ideas. Gatefold helps you plan them. You make every call.

  1. Drop in your ideas.

    Type a thought or paste a link. Gatefold checks each idea against what you want to be known for, suggests where it fits in your month, and flags the ones you already have. You confirm or skip.

    When you start, you answer a few short questions: who you want to reach, what you want to be known for, and a post you've already written. Every idea is checked against those answers.

  2. Plan your month.

    Pick the ideas you like. Gatefold puts them in order as one storyline, with a reason for each. Move anything you want.

    A storyline is one thread that runs through your month, so each post builds on the one before.

  3. Lock it in.

    Locking sets your plan for the month, so it stays put while you work through your posts.

    Then each post starts as a first draft, based on a post you shared when you set up. Change what you like, add your own photos, then approve it.

What you get each month

  • A storyline: one thread that ties the month together.
  • Your ideas in order, each with a short reason it's there.
  • A month grid you can take in at a glance.
  • A first draft of each post, ready for you to edit and approve.
A sample month. One storyline, "How I got here", runs through October. Six posts, in order, each on its day, and each one builds on the last.

We’re in a small beta and letting people in a few at a time.

Join the waitlist

The three dots stand for what every month in Gatefold should be: current, decided and on-brand.

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Gatefold · Stop posting. Start telling a story.